A beginner’s guide to Instagram for business

Instagram has now reached over one billion active monthly users and 25 million active business accounts.  As the platform continues to grow it’s important for businesses to get involved – there’s potentially a whole new audience you haven’t tapped into yet!

In this guide you’ll learn how to set up your Instagram business account, better understand your followers and gain the knowledge you need to create great content and get it in front of the right people.

What we’ll cover:

  • Setting up an Instagram business account
  • Understanding your audience
  • How to get started
  • Creating post captions and hashtags
  • Instagram stories and how to use them
  • How to measure performance
Instagram guide